Los Cabos obtains international certification as a "Bird City"

LOS CABOS, BCS. – In recognition of its sustained conservation efforts, Los Cabos has been internationally certified as a "Bird City," becoming the second city in all of Mexico to receive this prestigious distinction. The achievement endorses the joint work of the community, government, and civil organizations to protect birds and their habitats, consolidating the destination as a benchmark in sustainable tourism.

The certification is granted by a program that evaluates cities on four fundamental axes: habitat protection, mitigation of threats to birds, environmental education, and social commitment. Los Cabos demonstrated compliance with the 22 required components, ranging from the restoration of estuaries and wetlands to awareness programs in schools and the regulation of light pollution.

To celebrate this achievement and enhance its benefits, the Los Cabos Tourism Trust (FITURCA), in alliance with the Autonomous University of Baja California Sur (UABCS), announced the launch of the "Avitourism Guide of Baja California Sur." This beautifully illustrated guide highlights the species of the Sierra La Laguna Biosphere Reserve and includes an observation trail designed in collaboration with rural communities.

Rodrigo Esponda, director of FITURCA, highlighted the dual purpose of this initiative. "The 'Bird City' certification elevates our profile as a green destination. With the avitourism guide, we aim to translate that recognition into direct economic benefits for the communities, incorporating bird watching into the value chains of rural and community tourism," he noted.

This achievement is part of a development vision where economic prosperity and environmental protection are not opposing goals, but complementary ones. By positioning itself as a leading destination for avitourism, Baja California Sur not only attracts a segment of high-value travelers but also creates incentives for the conservation of its invaluable biocultural heritage, a strategy aligned with the sustainable development policies promoted at the national level.